News & Updates

East Penn & Banner GmbH Announce Joint Venture

East Penn Manufacturing Company of Lyon Station, PA USA and Banner GmbH of Linz, Austria have announced the formation of a joint venture company: Banner/East Penn Battery Services GmbH.

The primary purpose of this new joint venture company, located in Linz, is to broaden East Penn’s customer service in Europe and Banner’s customer service in North America in the areas of marketing, distribution, product development, engineering and manufacturing technology.

Daniel R. Langdon, president of East Penn said, “This is an excellent opportunity for both companies to strengthen their international market position and customer service, especially in this era of consolidation of both customers and manufacturers. East Penn customers have been expanding internationally and this joint venture is just one more step in our ability to serve them.”

The president of Banner GmbH, Thomas Bawart, also expressed his enthusiasm as he stated, “Banner and East Penn are similar in size, private ownership and philosophy. This joint venture is a natural fit for both companies. We can serve each other’s customers well with integrity and superior service while benefiting from technology and engineering exchanges as well.”

East Penn is a leading manufacturer of high quality lead-acid batteries and accessories for the automotive, telecommunications, marine, commercial, industrial and stationary markets. The company’s quality systems for its entire 480-acre complex have been certified to ISO 9001:2000 and QS 9000:1998 requirements. The company’s Wire and Cable division has been certified to ISO 14001 Environmental Management System requirements. For more information contact East Penn Manufacturing Co., Inc., Lyon Station, PA 19536 or visit our web site at

Banner GmbH has been manufacturing high quality lead-acid starter batteries for 65 years. The company’s plant in Austria is certified to ISO 9001, QS 9000:1998 requirements and VDA 6.1:2000 requirements and supplies batteries to leading car manufactures such as Audi, DaimlerChrysler and Volkswagen. For the aftermarket, Banner offers sales and services in Europe through 29 company owned warehouses. For more information contact Banner GmbH, Salzburger Strasse 298, A- 4021 Linz, Austria or visit our web site at